In my opinion, these are the things that really matter if you do on-page SEO in 2022:

Environmentals

  • Make sure that search engines can crawl your website.
  • Don’t stop search engine robots like Google’s from crawling resources on your site or rendering specific parts of the page.
  • Register your website with Google Search Console and Bing Webmaster Tools. Bing now has the facility to import all websites that you have submitted to Google so that makes setting up Bing a breeze.
  • Submit sitemaps to search engines so that robots can speedily find the important pages.
  • Use URLs that, wherever possible contain keywords, without the URL becoming too long.
  • Site security is a must have, meaning that an SSL certificate / HTTPS protocol must be used.
  • Hosting must be reliable, supported and above all fast. Not all hosting companies are the same and the cheapest might not be a good choice.